“We are currently experiencing what is likely to be an unprecedented public health situation with COVID-19.
At SMS Broadcast, the safety and well-being of all of our employees is first and foremost. We are also conscious of the critical nature of our service to many of our customers, which is heightened further during this time.
We wanted to reassure you that we are taking this responsibility seriously and our team is committed and focused on assisting our customers through this difficult period.
As a globally dispersed software business, we are exceptionally well prepared to maintain service without disruption and our staff are well versed in supporting customers remotely. Given recent events, we have gone through a comprehensive process of re-examining our business continuity plans and processes to remain confident that we will be able to adapt as this situation evolves.
We are also aware that many of our customers will be using our services in new ways during this period and our team are on hand to provide guidance and support to enable you to react quickly if you need to. We are working to create tailored resources available for you and are prioritising resourcing of our support capacity to ensure you can get help quickly.
I am closely monitoring the situation and what we need to be doing to support our customers and employees. We are conscious that this is a rapidly evolving situation so please don’t hesitate to contact us if there’s more we can be doing to support you.”
– SMS Broadcast CEO Paul Perrett
SMS Broadcast is working to getting as far ahead of the current public health crisis as possible with regards to the safety of our employees and our business.
Our Executive Leadership Team has assembled to tackle COVID-19 and have begun instituting policies and business continuity plans in order to ensure we have a system in place so that we are able to effectively function in case the current situation worsens.
We have already carried out an internal all-hands meeting letting every employee know of our stance, actions taken and future efforts, with a specific focus on reassuring staff members that we are ready to tackle this crisis together.
At SMS Broadcast, we have long held Alternative Work Arrangement Policies that allow employees to work flexibly and from home. We are running trial Work From Home days with all employees in order to prepare ourselves in the case of office closures.
We believe that due to the web-based nature of our solution and flexible working practises, we will very easily be able to function as normal with little impact upon the business.
One of our priorities is to minimise any disruption to our business and to your business with us. Given that we are a web-based solution, we believe that you will be able to continue to use our product for your particular business needs.
We are also taking as many early steps to ensure that even if our offices and employees are compromised, we will still be able to support you.
Early this month, new Occupational Health and Safety policies were put into place reminding employees about how they can help prevent the spread of COVID-19 as based on the World Health Organisation (WHO) recommendations. We continue to promote the retention of clean and hygienic areas, regular and thorough handwashing and frequent use of hand sanitisers. We have also offered guidance through our internal communications to promote these measures.
New policies have also been put into place preventing all non-essential travel, mandatory self-quarantines for those returning from international travel, and requiring any employees feeling unwell to stay at home.
Communication is also important and two-way. We are opening as many channels for employees to discuss their concerns with us. We recognise the potential mental health toll this may be having and have invited them to talk to us.
As SMS Broadcast CEO Paul Perrett said in a recent all-hands, “It’s okay to be anxious. Talk to us, talk to HR or talk to a colleague.” We will continue to put employee safety and well-being first and foremost.
With regards to our employees, we have opened dedicated online channels to continually update staff with our policies and actions as well as any new information about COVID-19.
As we recommend to our customers and businesses, we have our own SMS business messaging service set up should we need to send out urgent crisis communications. For example, should an office close and staff are required to work from home, we want to be able to notify our staff immediately.
We are also in the process of setting up a coronavirus resources hub within our online support site. Customers will be able to access specific COVID-19 templates, guides and articles on what they can do to prepare their emergency or business continuity related communications.
Should an employee contract or be diagnosed with Coronavirus they are to notify us, stop working, and self-quarantine at home immediately for the minimum 14-days as recommended by WHO.
We will notify the local public health authority, follow any further instructions as required and support the employee through this mandatory period. If needed, we are ready to take further action such as a potential office closure if they have been in contact with others.
We will continue to provide relevant updates to our customers through our usual communication channels, including our online support site where the new coronavirus resource hub will live. In the meantime, we encourage any concerned customers to contact us if they feel they might be impacted.
We believe that SMS Broadcast has an important role to play. Given the cut-through nature of SMS messaging, many current customers are already using our services to relay urgent information about their business and COVID-19 to their suppliers, employees, patients and customers.
We are actively working to develop new guides and templates for emergency communications to assist hospitals, schools, government organisations, and all types of businesses with their urgent messaging needs.
For over 20 years, SMS Broadcast and the MessageMedia Group have built a strong SaaS business that is now servicing over 50,000 customers worldwide and that sends out more than 200M messages per month. Further to that, 95% of our messages arrive within two seconds and we are proud that our average gateway uptime exceeds 99.99%.
While a crisis like COVID-19 is unprecedented for everyone, we believe that we are in a strong position to handle an increasing number of businesses wishing to send out important information to their stakeholders around COVID-19.
Call SMS Broadcast on 1300 667 405
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